Vietnam’s street food is legendary, offering a wide array of flavors and textures that delight food lovers. In Hanoi, travelers can savor a bowl of steaming pho, a flavorful beef or chicken noodle soup infused with fresh herbs. In Ho Chi Minh City, bánh mì, a crispy baguette stuffed with meats, pâté, and pickled vegetables, is a must-try. Central Vietnam offers delicacies like cao lầu, a noodle dish unique to Hoi An, and bún bò Huế, a spicy beef noodle soup from Hue. The Mekong Delta is known for fresh seafood and coconut-based dishes. From roadside stalls to bustling night markets, Vietnam’s street food scene is an adventure in itself.



As Vietnam’s tourism industry grows, responsible travel has become increasingly important. Many eco-lodges and community-based tourism initiatives help preserve local culture and protect the environment. In Sapa and Ha Giang, trekking with local guides from ethnic minority groups ensures that tourism benefits the community. In Hoi An, many businesses promote plastic-free initiatives to reduce waste. Phong Nha-Ke Bang National Park encourages eco-tourism by limiting visitor numbers to protect its fragile cave systems. By choosing sustainable accommodations, respecting local customs, and minimizing plastic use, travelers can contribute to preserving Vietnam’s natural and cultural heritage.

Vietnam is the world’s second-largest coffee producer, and its coffee culture is an experience in itself. Unlike Western-style coffee, Vietnamese coffee is often brewed using a small metal drip filter called a "phin" and is known for its strong, bold flavor. One of the most famous variations is cà phê sữa đá, a sweet and creamy iced coffee made with condensed milk. Egg coffee (cà phê trứng), a Hanoi specialty, combines whipped egg yolk with coffee to create a rich, custard-like drink. Coconut coffee (cà phê dừa) is another delicious option, especially popular in Ho Chi Minh City. Visiting local coffee shops, such as The Note Coffee in Hanoi or Shin Coffee in Ho Chi Minh City, provides a cozy atmosphere to enjoy Vietnam’s unique brews.

Vietnam is home to over 50 ethnic minority groups, each with its own distinct traditions and customs. One of the best ways to experience their unique cultures is by visiting local markets in remote regions. The Bac Ha Market in northern Vietnam is one of the most vibrant, where H’mong, Tay, and Dao people gather in colorful traditional clothing to trade goods, livestock, and textiles. The Sunday market in Sapa also offers an authentic cultural experience, showcasing handcrafted goods and local delicacies. In the Central Highlands, Kon Tum’s markets provide insight into the traditions of the Bahnar and Sedang people. These markets are more than just places to shop—they are cultural hubs where communities come together to socialize and celebrate their heritage.

For travelers seeking off-the-beaten-path adventures, Pu Luong Nature Reserve is a hidden gem in northern Vietnam. Located about 150 km from Hanoi, Pu Luong offers spectacular terraced rice fields, traditional stilt-house villages, and lush jungles. Unlike Sapa, which has become more touristy, Pu Luong remains relatively untouched, providing an authentic experience of rural Vietnam. Trekking through Pu Luong’s valleys brings travelers into close contact with ethnic minority communities like the Thai and Muong people, who maintain their traditional way of life. The highlight of a Pu Luong trek is the breathtaking views from Hieu Waterfall, where visitors can swim in crystal-clear waters. Staying in an eco-lodge or homestay allows visitors to truly immerse themselves in the serene beauty and slow-paced lifestyle of this pristine region.